How to Blog from the Heart

After a conversation recently with two local bloggers who were thinking of giving up blogging, I wanted to reach out to all of you who find yourself in a similar boat to them – managing the fine line of blogging with heart, but also being successful. Each of these two bloggers had come to blogging via different avenues, but neither of them were seeing the results they wanted. The first blogger blogged with her heart on her sleeve, sharing personal stories to a virtually empty audience. The second blogger had…

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Better Copywriting in Four Minutes For Better Sales

If you’ve got four minutes to spare today, I can help you nail your sales copy. I recently heard Ed Dale of The Challenge and MagCast speak at a conference on the topic, and I took pages and pages of notes – copywriting, marketing, and sales are the biggest things I’ve struggled with, as I imagine plenty of you do too. For most, selling doesn’t come easy. Sometimes we can feel sleazy and pushy, or we are so worried about coming across that way that we undersell or don’t do anything…

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11 Steps to Growth Hack Your Way to Blogging Success

So you want to blog. Why? Do you own an ecommerce business and need a site-based blog to bring in more traffic? Do you want to start a standalone blog and make money? Or do you want to freelance blog for other blogs? Whatever your purpose, if you are going to be a success at this blogging business, you will have to follow some key steps – 11 of them in all. 1. The Writing Part – Re-live Your Youth You may have gotten all A’s in your English courses,…

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Welcome to the Newly Redesigned ProBlogger Blog

Welcome to the newly redesigned ProBlogger! If you’re a regular reader of ProBlogger the changes to the site will be pretty obvious, but I wanted to take a few moments to describe some of what’s changed, the story behind the changes, and reveal a little of our next steps (there’s a lot more to come). ProBlogger started as a fairly personal blog about my journey to make a living from blogging back in 2004, and since that time it’s grown far beyond even my wildest expectations. Since 2004 we’ve published…

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Reading Roundup: What’s New in Blogging Lately?

So much to talk about this week! Let’s get stuck right in. Google’s Gary Illyes on Penguin: When is it Coming, and What Will it Do? | Stone Temple Consulting The dreaded algorithm. We all live in fear every time Google or Facebook (and now Instagram!) make a tweak. What will really be going on this time though? Instagram Plan for Facebook-Like Feed Causes Web Celeb Outcry | ABC Online And word got round that Instagram was turning off its chronological feed overnight and it was like Y2K 2.0. Turn…

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5 Ways to Be Comfortable on Camera So You Can Make More Money with Your Blog

This is a guest contribution from Nathan Agin. Sometimes you’re just terrified. It’s not a matter of passion or knowledge—you have written plenty on your blog in the past, and people can’t shut you up once you get started. But now, you’re face-to-face with the camera, and you just freeze up. Nothing happens. You don’t feel comfortable, you don’t like it, and there’s no “magic.” You know video can be a powerful tool for your blog, and you want to use it for your about page, opt-ins, and posts. Video…

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How to Blog Smart – 9 Areas to Think Strategically About in Your Blogging

In the last episode of the ProBlogger podcast, I talked about how to blog with heart – but I also mentioned that merging those efforts with strategic blogging is a better combination for success. In today’s episode, I discuss the second half of that idea: blog strategies. These topics were in response to two bloggers I chatted with recently who weren’t seeing the results they wanted with their blog, because both only focused on one half of this equation. Unfortunately, neither approach tends to work alone – you need to…

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How to Create a Bridge Business That Will Take You From Now to Your Dream Job

This is a guest contribution from Bryanna Royal. You spend every day going to your 9 to 5 job, but you know there’s something more out there for you. Maybe it’s starting a travel blog, a lifestyle blog, a food blog. Whatever it may be, you know it isn’t the 9 to 5 you’re at currently. When I was in my corporate job, I quickly learned that a cubicle was not where I wanted to be. I wanted to be in control of my own time. I hated that I…

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A Simple Exercise to Help You Write Effective Sales Copy

If you’ve got four minutes to spare today, I can help you nail your sales copy. I recently heard Ed Dale of The Challenge and MagCast speak at a conference on the topic, and I took pages and pages of notes – copywriting, marketing, and sales are the biggest things I’ve struggled with, as I imagine plenty of you do too. For most, selling doesn’t come easy. Sometimes we can feel sleazy and pushy, or we are so worried about coming across that way that we undersell or don’t do anything…

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Warning: Are You Making These 8 Traffic-Killing Mistakes?

This is a guest contribution from Ali Luke. Are you unintentionally sabotaging your blog’s chances of success? It can be really tough just to keep your head above water when you’re blogging. There’s so much great advice out there – and so many things you could be doing. It’s also easy to get things wrong. That’s a perfectly natural part of learning, and one that every blogger goes through. (I cringe to look back at my earlier, now abandoned, blogs.) It takes time to build a successful blog. But you…

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